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Your New Content Marketing Playbook (ft. Jess Cook)
Distribution First
The Importance of Educating Customers in Content Marketing
As content marketers, our job is not just to promote our products, but to educate the market on the problems and solutions that our customers are looking for. By sharing our points of view and offering helpful insights, we can help customers live a better and happier life. It's important to focus on building relationships and providing value, rather than treating customers as mere leads.
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