The Troubling Future of Tech Companies Exploiting Brain Data

We are on the cusp of an explosion of cheap,  consumer-ready neurotechnology - from earbuds that gather our behavioral data,  to sensors that can read our dreams. And it’s all going to be supercharged by AI. This technology is moving from niche to mainstream - and it has the same potential to become exponential. 

Legal scholar Nita Farahany talks us through the current state of neurotechnology and its deep links to AI. She says that we urgently need to protect the last frontier of privacy: our internal thoughts. And she argues that without a new legal framework around “cognitive liberty,” we won’t be able to insulate our brains from corporate and government intrusion.

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The Battle for Your Brain: Defending the Right to Think Freely in the Age of Neurotechnology by Nita Farahany

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Computer Program Reveals What Neurons in the Visual Cortex Prefer to Look At

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Understanding Media: The Extensions of Man by Marshall McLuhan

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