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$50k Consulting in a Nutshell [This is 🔥 for anyone who understands strategy] | Ep 240
The Game w/ Alex Hormozi
Adding Complexity to the Business and Lost Growth
To attract more customers and expand my business, I decided to open up new markets instead of sticking to the core avatar. However, this added complexity and took me a year to simplify again, causing a loss in growth. By the way, I have a book called $100 million offers on Amazon with over 8,000 five-star reviews. It's my gift to the community and a shameless way to gain more followers and make more money. If I could go back in time, I would have focused on acquiring channel partners as a primary acquisition channel.
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