Repurposing vs Custom Content

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The decision between repurposing and creating custom content is crucial, especially when considering the vast amount of existing content. Repurposing involves utilizing existing material in various ways, such as transforming podcast episodes into TikTok videos or extracting clips from longer content. This strategy allows content creators to make the most out of their existing library and cater to different platforms and audience preferences.

In this Hasty Treat, Scott and Wes talk about creating short form content for TikTok, Reels, Shorts, and tweets. What are some of the benefits and limitations of creating for vertical video, and what tools are they using to create videos.

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