S4 E11: The Argument for Marketing Warfare/The FTC Won’t Let Amazon Be /How to Crush TikTok Shop
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TikTok's In-App Shopping Experience: Easy and Organic
TikTok now allows users to buy products directly from the app with a simple click. This feature is not limited to ads but is available for organic content as well. Brands can tag their own products, and users can also upload their own products and offer affiliate commissions. The seamless integration and intuitive flow of content make it a great platform for shopping.
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