AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
46sec snip
Business Breakdown Duel & The Story of Nike's Sonny Vaccaro
My First Million
Get Happy Customers Instead of Trying to Make Customers Happy
The key to reducing churn is to focus on making happy customers, rather than simply trying to make customers happy. This involves ensuring that every aspect of the customer experience, from branding and marketing to sales and service, is aimed at creating a positive outcome for the customer. Marketing should target customers who are less likely to churn, while sales should be diligent in qualifying customers who are likely to succeed. Product development should prioritize features that reduce churn and promote adoption. Ultimately, reducing churn requires a collaborative effort from all teams involved.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode