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#632: Jim Collins — A Rare Interview with a Reclusive Polymath (Repost)

The Tim Ferriss Show

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The Flywheel Principle

The flywheel principle emphasizes that by focusing on continuous improvement in store distribution, revenue growth, and cost reduction, a business can lower prices, expand offerings, attract more customers, and drive third-party seller engagement. This momentum creates a cycle where revenue growth per fixed costs leads to lowered prices and increased offerings, ultimately facilitating business expansion and potential acquisitions. The key to the flywheel principle is understanding that it's not just a series of steps but an underlying logic of momentum that drives inevitability and continuous improvement.

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