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He Got Fired By His DAD… So He Built a $60M/yr Empire
My First Million
Optimizing Revenue Growth Through Price Increases
The company aggressively grew its revenue in 2022 by investing in the magazine and raising the subscription price. Analysis revealed that the magazine was generating $8 in revenue per subscriber per year, while it cost $15 to acquire and serve each subscriber. This resulted in a net loss of $7 per subscriber annually. Following this revelation, the company focused on increasing advertising rates to improve profitability.
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