TIP642: The Story of Starbucks: Building an Iconic Brand w/ Clay Finck
We Study Billionaires - The Investor’s Podcast Network
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Seizing Opportunities and Embracing Discontentment
Howard saw a tremendous opportunity in opening Italian-style espresso bars despite Jerry's reluctance to step away from Starbucks' roots. The contrasting views between Howard and Jerry highlights their different perspectives on the world of coffee. Howard's decision to pursue his vision in 1985, despite criticism from friends and family, was driven by his belief in what could be achieved in the future. He believed in judging oneself by potential rather than past achievements. Howard's willingness to embrace discontentment and seek new challenges led him to leave Starbucks to start his own company.
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