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Bonus: Eric Snowden, Head of Adobe Design, on AI + Design

Design Better

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Importance of Building Real Relationships in Organizational Structure

Establishing a reporting structure where real relationships are built and time is spent with individuals is crucial for organizational success. It is essential to evaluate if people are truly benefiting from reporting to you and if you are effectively influencing their work. Reorganizing individuals within the organization based on where they can contribute best is sometimes necessary, even though it involves difficult conversations. The right organizational structure does not always align with the idealized design on paper due to the involvement of relationships and human dynamics. Focusing on what truly matters rather than superficial appearances is key in effectively running a large organization. Adobe's approach involves a continual cycle of releasing new products while also exploring innovative ideas responsive to cultural and market changes.

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