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274: Amanda Natividad — Mastering Content Creation and Audience Engagement

The Bootstrapped Founder

NOTE

⭐️⭐️⭐️ Create Opportunities to Be Found: Fun Example - Twitter Spreadsheet

Creating a comprehensive record of your social media contacts, such as an Excel spreadsheet of your Twitter followers, can be a valuable networking tool. This practice not only showcases your appreciation for your connections but also provides a practical way to offer referrals based on specific criteria, like expertise in email marketing. Leveraging your bio effectively can enhance your visibility; a clear and honest presentation invites inquiries and recommendations, increasing your chances of being found by those seeking your skills. It emphasizes the importance of 'building in public' by leaving visible traces of your professional ambitions. To optimize online presence, ensure your messaging is straightforward and accessible, making it easier for potential connections to understand what you do. This approach is applicable across platforms, including LinkedIn, where a relevant headline can lead potential clients or collaborators to you. Building a personal website linked to your profiles adds further clarity and enables others to quickly comprehend your professional identity, maximizing opportunities and avoiding missed connections.

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