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#18: Autodesk VP of Design, Maria Giudice, on taking your shot and the rise of the Design Executive Officer

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Contrast between a CEO and a D-E-O's Approach to Business

D-E-Os are driven by purpose, caring deeply about solving people's needs and creating a product that can benefit individuals. They run their businesses with a creative lens, embracing chaos and change, unlike traditional CEOs who focus on maximizing investment for shareholders, prioritizing predictability and risk management. D-E-Os thrive in the messiness and unpredictability of change, finding opportunities for growth and innovation in these dynamic environments.

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