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524: How to 10x Your Architectural Practice with Enoch Sears
Business of Architecture Podcast
Embrace Dual Identity for Success
Success in architecture practice lies in adopting a dual identity as both an architect and a business person. The most successful firm owners see themselves not just as architects running a business, but as business people providing architectural services to the world. By making this mental shift, focusing on 10xing profits over revenue, and understanding the distinction between doing business and being a business person, one can effectively grow their architecture practice.
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