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#196 CEO & Co-Founder Braze, Bill Magnuson: Principles of Change

Grit

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Creating Emotional Impact in Leadership

The key aspect in sales, marketing, and leadership is the ability to evoke feelings and emotions rather than focusing solely on the words spoken. Creating a memorable user experience akin to Airbnb's evocative website is crucial. The CEO plays a pivotal role as the artist of the organization's emotional impact. Understanding how large language models and vector maps work can provide insights into how the brain processes emotions.

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