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Give Me ONE Content Pillar & I'll Make You a Distribution Machine
Distribution First
Advice for Figuring Out Which Channels to Pursue with Your Team
When deciding which channels to pursue, consider the team's competency and passion. Start with one platform and get really good at it, as the skills learned can be transferable. It's better to have a solid audience on one platform than weak audiences across multiple platforms. Don't waste time on channels that aren't gaining traction, focus on more productive alternatives.
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