Hidden Brain cover image

You, But Better

Hidden Brain

How to Overcome Resistance to Exercise by Temptation Bundling

1min Snip

00:00
  • Research shows that most people pursue goals that they find fun, rather than the most effective ones.
  • This is especially true when it comes to difficult goals.
  • A technique that Katie uses to overcome her reluctance to go to the gym is called temptation bundling. This involves combining a desirable goal with an obstacle that makes it difficult to achieve it.

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