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Make Your Business Work Better For You: Q&As with Russell Brunson
Marketing Secrets with Russell Brunson
Model the Depth, Not Just the Surface
True success and fulfillment come from internal modeling rather than merely external replication of others' achievements. It's crucial to focus on the underlying principles and emotional drivers, which are often not visible, much like the bottom of an iceberg compared to its tip. To effectively communicate this core message, consistently integrate it across all platforms—such as social media, ads, and webinars—to reinforce the narrative and deepen engagement with the audience.
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