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103. Simple Is a Superpower: How to Communicate Any Idea to Any Audience
Think Fast Talk Smart: Communication Techniques
Audience-First Communication
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The key to engaging international audiences or investors is to understand their concerns and needs by asking relevant questions beforehand. By focusing on the audience's challenges and desires, presenters can tailor their presentations effectively. Successful storytelling requires following a three-act structure, with Act 1 setting up the status quo and highlighting problems that the audience may not have been aware of. It's important to prioritize the audience by answering the question 'Why should they care?' at the start of any presentation, pitch, or proposal.
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