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#275 Paul Graham

Founders

00:00

*Stripe’s early User activation *

Stripe's early success was attributed to their aggressive user acquisition strategy, known as 'Callison Installation', where founders immediately set up users on their platform instead of waiting. This hands-on approach to user recruitment was crucial for their rapid growth and success. The importance of sales and marketing in creating a monopoly even without product differentiation was emphasized, highlighting the significance of user activation in driving startup success.

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