There is a need for ambiguity avoidance in the overeducated, which can limit their ability to think creatively.
Sense making can cause people to try and escape from contradictions, which can limit their ability to solve problems.
There are effective, small minority communities of creative thinkers that exist outside of the mainstream.
Rory Sutherland, Vice Chairman of Ogilvy Group, comes back for his second appearance at Infinite Loops! We discussed various marketing strategies and behavioral tics, including:
In-group vs. Out-group
Fractal nature of behavioral science
Pricing heuristics
"Woke" persuasion
Barbra Streisand effect, Canada, And a LOT more!
Follow Rory on Twitter at twitter.com/rorysutherland and get his must-read book 'Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life' from Amazon.com
Get the Snipd podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share & Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered podcast player
Listen to all your favourite podcasts with AI-powered features
Discover highlights
Listen to the best highlights from the podcasts you love and dive into the full episode