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Reid riffs on going from idea to launch

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Learning from Customer Engagement

The key insight is to avoid presuming that you know exactly what is needed and instead learn from engaging with customers, members, and the market. This approach allows for adapting and evolving based on feedback and observations, leading to meaningful improvements for customers. The emphasis is on continuous learning and agility, as demonstrated by the example of not building 'Contact Lidar' even 20 years later, showcasing the importance of being responsive to customer needs and market dynamics.

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