Worklife with Adam Grant cover image

The wrong way to think about culture fit

Worklife with Adam Grant

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Diversity Drives Innovation

Hiring and collaborating with individuals outside an organization's cultural norms enhances creativity and innovation. A diverse workforce increases the variety of inspiration and fosters creative connections necessary for staying competitive. While startups emphasizing cultural fit may reduce failure rates and increase the likelihood of going public, they risk stagnation and increased groupthink as diversity of thought diminishes. Over time, organizations benefit more from hiring individuals who enrich the culture rather than merely replicate it. Studies show that companies perform better financially when they have a balance of relationship-oriented and results-oriented leadership, suggesting that cultural contribution is key to a thriving environment.

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