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Top 5 Marketing Opps for Business Growth
The top marketing opportunity for business growth in the next six to 12 months is increasing conversion rates through AI tools, such as creating custom videos, generating personalized emails, recommending content, and utilizing chatbots to engage with customers. Following AI, the next opportunities include leveraging human personality and storytelling in lead growth, focusing on SEO for traffic, mastering product marketing by highlighting unique product features, and investing in brand marketing. Additional opportunities like email messaging, community engagement, and paid performance marketing are also mentioned as valuable strategies for business growth in the first half of 2024.