Success Beyond Quantification

Rigorous analysis and quantification in business can only deal with known factors, limiting its scope to what is measurable. Success often relies on unquantifiable elements like trust, goodwill, and the intangible reaction of customers to new products. The belief in putting positive elements into the universe without needing to reduce everything to cost-benefit analyses can drive a company towards a healthy and successful path. The historical perspective of business evolution also highlights that many successful ventures have begun without a clear and quantifiable plan, emphasizing the importance of embracing uncertainty and letting go of the need for exhaustive analysis.