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282 - Crafting Content and Confidence - With Jule Kim
The Futur with Chris Do
Authenticity and Content Strategy Insights
Authenticity is valued in content creation, where being genuine and relatable by talking casually to the camera can engage the audience effectively. Utilizing popular search phrases and related searches on platforms like TikTok can help tailor content to what people are looking for. It is crucial to focus on bringing the audience back to your homepage, considering the volatility of platforms and algorithms, the risk of shadow banning, and potential hacking incidents due to the varied vulnerabilities online.
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