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563- Empire of the Sum

99% Invisible

The Origin of Casio and Its Surprising Beginnings

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The surprise origins of Casio can be traced back to a competition that led one of the Casio brothers to envision building electromechanical calculators, inspired by a contest-winning model. This decision was made despite the fact that at the time the company's biggest selling product was a finger ring with a cigarette holder. However, the lack of industrial base in Japan posed a challenge to the realization of this vision.

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