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How to Build Barriers to Entry with GenAI and Intelligence (211)

The Tech Strategy Podcast

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Disruption Lowers Entry Barriers in Established Markets

When a new business disrupts an established industry, it typically reduces the barriers to entry that were previously present for successful companies. For example, looking at Blockbuster Video in the 1990s, one of the barriers to entry was its national network of stores, which would have taken several years to replicate. While not necessarily difficult or costly, the time investment needed acted as a significant barrier for potential competitors.

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