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The Greatest Salesman in the World | Jeremy Miner
Wealthy Way
The Proper Way to Outbound Cold Call: Using a Problem Statement
The proper way to outbound cold call is by using a problem statement to trigger curiosity. For example, when calling homeowners, you can mention that you have their county tax records and ask if they can help you. This approach sparks interest and leads to a conversation. It's also effective to mention that you represent high net worth investors interested in purchasing properties in the area. By asking if they would be opposed to discussing selling their property, it's difficult for them to decline. This method results in successful conversations with prospects around 70% of the time.
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