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Marketplaces Deep Dive with Ramesh Johari
ACQ2 by Acquired
Importance of Agreements and Contracts in Marketplaces
Having the right information is crucial for matchmaking in marketplaces. The ability to address search and information frictions distinguishes between scaled and unscaled marketplaces. Once a match is made, the key issues include agreeing on price, terms of trade, and defining the contract between parties.
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