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Lessons Learned from Analyzing 3000 Landing Pages Pt. 1

Marketing School - Digital Marketing and Online Marketing Tips

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Small Changes Yield Big Results

Conversion improvement relies on multiple small adjustments rather than a single major change. Focusing solely on increasing ad spend is ineffective; instead, marketers should maximize the performance of existing traffic to enable scalable campaigns. Low conversion rates often hinder the expansion of ads and organic strategies. To enhance conversions, it is crucial to understand and address the specific objections and concerns of the audience, rather than merely making superficial changes to design elements like button colors. A deep understanding of user behavior is essential for meaningful growth in conversion metrics.

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