Approaching hiring and sales with a focus on clear communication and setting accurate expectations is key. Instead of trying to convince people, the goal should be to help them understand the job or product deeply, so they can decide if it's right for them. Many sales tactics are based on coercion, which often leads to dissatisfaction and resentment. At acquisition.com, we strive to promote a different approach and discourage this kind of culture. It's important to prioritize long-term success and satisfaction rather than just getting a quick sale. Treating sales like a marriage proposal that focuses on getting a 'yes' regardless of future happiness is detrimental to both parties.

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