
Shireen Smith - The new rules of branding, strategy and intellectual property
Let's talk branding
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How to Protect a Patent
It reminds me of dice and howlike, i think their positiong is always like fine bees new. So it's only for a short time, even if it's supported by a patent, that you would be able ceend ye it. There also e name wi really provides patent like protection if you've noit a good name. I mean, the example, ha, i i know of where people really missed a trick is tesco's club card.
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