People's reluctance to engage in certain activities stems from a desire for more appealing alternatives, some of which may not be socially acceptable. Enjoyment is not addictive as it is linked to creativity, with individuals only engaging in activities until they no longer provide a platform for creative expression. Games like chess, with unlimited depth, maintain interest, while those lacking depth may lead to addiction. The allure of a challenge is key as individuals derive satisfaction from solving problems and finding new, stimulating challenges, shifting focus when current pursuits no longer offer promising outcomes.