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LVMH

Acquired

NOTE

Luxury as a Necessity

Quality and functionality often do not justify the high price of luxury items like Ferraris and designer handbags. Luxury items, such as a Ferrari or an expensive handbag, may offer less practicality and utility compared to more affordable alternatives, like a Lexus SUV or a $35 handbag from Target. However, the purchase of luxury items is a statement of personal taste, wealth, and lifestyle choice. Luxury, as Coco Chanel articulates, is a necessity that goes beyond basic needs, offering value beyond the cost of materials.

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