
CDO Matters Ep. 48 |How to Successfully Implement MDM
CDO Matters Podcast
Maniacal Approach to Scope Management
To have a maniacal approach to managing for scope means focusing on two styles of MDM - operational and analytical. Operational MDM involves creating a single version of the truth in a MDM hub and pushing it into operational systems like ERP or CRM. This approach requires business partners to adapt to new processes and data quality standards, resulting in the most value but also being the most disruptive.
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