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The Daily Show’s Secret to Creativity

Worklife with Adam Grant

00:00

The Power of Lowering Inhibitions for Creative Thinking

Experiments reveal how a simple icebreaker can lead to more creative ideas. A group asked to brainstorm new uses for a paper clip generated typical responses, while another group that shared embarrassing stories beforehand came up with unexpected ideas. Lowering inhibitions through personal anecdotes can boost creativity, as proven by experiences from The Daily Show.

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