How to Take Over the World cover image

Picasso

How to Take Over the World

NOTE

Picking a Fight to Gain Attention

In the world of marketing and art, picking a fight or creating controversy is a powerful way to grab attention. Steve Jobs emphasized the importance of this approach, as seen in the iconic 1984 Apple ad. By challenging the status quo, whether in advertising or art, one can stand out and engage the audience effectively.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner