2min snip

My First Million cover image

Breaking Down Two +$1B Companies Hidden In Plain Sight

My First Million

NOTE

The Power of Creator Merch: Consumables vs Collectibles

Creators like Logan Paul and Mr. Beast focus on making consumables like energy drinks and T-shirts for their merch. However, there is a different approach of creating collectibles rather than consumables. The idea behind collectibles is to create limited edition, high-quality items that hold sentimental value for fans. The aim is not to make a fortune through merch sales but to create a unique and special connection with the audience. This collectibles strategy can be an impactful way for creators to differentiate their merchandise and enhance their brand loyalty.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode