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Shane Smith
Tetragrammaton with Rick Rubin
Adapt or Perish: Embrace the Shift in Media Economics
The escalating dominance of major players in the media landscape has significantly reduced the share of revenue available to independent publishers. With over 80% of revenue now controlled by five large corporations, the independent sector faces a dire outlook. Recognizing this trend, strategic investment in distressed media assets, such as TV channels, emerges as a potential strategy for survival and adaptation. By leveraging high valuations to diversify holdings and build a hedge fund model, independent players can seek to counteract the financial pressures imposed by industry monopolies.
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