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Revolutionizing Healthcare: Embrace Delightful Consumer Experiences
Technologists are essential in transforming healthcare into a consumer-focused industry, countering traditional norms that often overlook user experience. While initial enthusiasm is evident, the journey towards establishing a consumer health tech giant is still in its infancy. Unlike traditional views of consumer health companies, which typically involve direct patient interactions, the definition has broadened to encompass diverse models, including B2B strategies, insurance-covered services, and purely technological innovations. Ultimately, the core of a consumer health company lies in delivering exceptional consumer experiences, an area where traditional healthcare systems have significantly underperformed.