Revisiting the foundational principles of a company is crucial for long-term success. A board of directors plays a vital role in challenging these principles and ensuring their validity. Boards provide a platform for questioning assumptions, evaluating market theories, and maintaining a competitive edge. The ability of a board to pressure and provoke critical self-assessment within a company is key. Alignment with the company's vision and values is the most important quality to seek in a board member or investor.

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