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The Difference Between Good Work and Great Work
Good work meets specifications, but great work goes beyond expectations, becoming something people feel compelled to discuss and share. To foster cultural change, one must strive for remarkable achievements which may not always conform to traditional notions of quality. Great work can embody imperfection, embracing aspects of humanity and emotion that resonate more deeply with audiences. An example is John Stewart's emotional testimony, which, despite lacking in polished delivery, connected with millions due to its authenticity. The emphasis should not be on achieving perfection but on recognizing the significance of the work and acting in a way that elevates its impact.