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Everyone knows what YouTube is. Few know how it really works.
Decoder with Nilay Patel
Watch Time is the primary metric in the Youtube Algorithm
YouTube's shift to prioritize longer watch time over shorter content changed the platform's landscape and allowed for the rise of low-cost verticals like gaming and beauty. The algorithm change led to some early YouTubers losing their stardom, but with the recent launch of YouTube Shorts, the platform is returning to its roots as a home for short-form content.
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