1min snip

Founders cover image

#71 Jeff Bezos' Shareholder Letters

Founders

NOTE

You've Worn Me Down

Escalation is the key to resolving deep misalignment at Amazon. A big decision to invite third party sellers caused sincere misalignment, leading to escalations to the senior team. Slow decision-making is exhausting, so quick escalation is preferred. Customers' divinely discontent nature pushes for constant improvement, as yesterday's wow becomes today's ordinary.

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