The Role of Intelligence in Influencing User Behavior

Intelligence comes in different forms and can be used to influence user behavior, as seen in the case of companies like Facebook and Google. However, there are other examples of emerging intelligence systems that modify human behavior to sell products. These systems rely on differential success, heritability, and variation to achieve their goals. To create a nightmare machine, the system should have a spanning set to learn to arbitrary levels and be sufficiently expressive.