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Chess-playing corporate politics and community support in beverage M&A
The article is a strategic move to get buy-in from other executives at Coke and gain community support from investment analysts./nCorporate politics can involve using strategic moves like this article to help push deals across the board./nAcquiring prospects become limited for larger companies like Coca-Cola, Pepsi, and Keurig who are the main players in the industry./nCompanies often engage in PR when trying to sell their business or raise money.