
Why you need to map out an accountability chart for your product-led business
ProductLed Podcast
Roles in Business Hierarchy
In a business hierarchy, the CEO sets the overall strategy and direction, leading the team. The integrator, often known as the COO, manages day-to-day operations, runs the P&L, plans ahead, and oversees the pace of the business. Below them, there are two main roles: the head of go-to-market/revenue focuses on acquisition, engagement, user value, monetization, and expansion; while the head of product is responsible for product development, creation, and design. Additionally, the integrator typically oversees departments like finance and HR. Overall, this structure ensures clear responsibilities and efficient operations within the business.
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