The antitrust case against Apple differs from previous cases against big tech firms as it examines the conduct of Apple over the past decade, unlike other more specific cases. While cases against Google and Epic were focused on certain aspects like default search engines and the App Store, this broader case could have extensive implications on Apple's business operations. Winning or losing the suit could lead to changes in Apple's operations and divert management's attention, impacting potential business opportunities, as evidenced by the 90s case against Microsoft leading to missed opportunities in emerging markets.