Twitter, linked in, and amazing for organic, terrible for paid ads, amazing for higher brow audiences.
Facebook, instagram, and tick tolk are all terrible for organic, because they are paid platforms.
Top is a platform that skews shorter form, low brow, and quick attention grabbing content.
Yuto has elements of both top and bottom, but cannot skew three hour lectures on the bible getting five million views.
Description:George Mack is a creator who writes about the intersection of mental models, marketing, and technological tools and tactics. His marketing agency “Multiply” has helped grow some of the fasted growing businesses in the world backed by VCs like Stripe, YC, Sequoia, and LVMH.