• Twitter, linked in, and amazing for organic, terrible for paid ads, amazing for higher brow audiences.
  • Facebook, instagram, and tick tolk are all terrible for organic, because they are paid platforms.
  • Top is a platform that skews shorter form, low brow, and quick attention grabbing content.
  • Yuto has elements of both top and bottom, but cannot skew three hour lectures on the bible getting five million views.

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