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EP 108: Olivier Pomel (CEO, Datadog) Shares Every Lesson From Scaling to $40B

The Logan Bartlett Show

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Understand Competition Through Customer Perspective

Competition often emerges from unexpected sectors, starting as lower-cost alternatives and gradually evolving into more comprehensive solutions. To mitigate the risk of disruption by these adjacent competitors, businesses must focus on customer insights rather than obsessing over competitor activities. Understanding customer perceptions, preferences, and viability criteria shapes a clearer view of the competitive landscape. It's essential to distinguish between beneficial and detrimental disruptions; while some price-driven competitors may pose a threat, analyzing customer feedback provides a strategic advantage in navigating these challenges.

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